VIDEOS
GOOGLE RTA 8
Google RTA 7
GOOGLE RTA 6
Goolge RTA 9
DECK ELEMENTS
Brian Zalewski
Editor • Director • Creative Director (video)
Creative Director • DIRECTOR
Google’s Retail Division approached Bonfire Labs with the task of creating a series of videos to inform all Google product retailers of updates to their lineup. We had to create cost effective solutions to create monthly (and sometimes bi-monthly) videos with limited resources. The videos aimed to be upbeat, fun and very “Googley”. As a Creative Director my role was to work intimately with the Google Retail Division to translate technical updates, while maintaining strict brand guidelines, in an entertaining but digestible form aimed at the 20-30 year old salesperson.
**script writing, concepting, creative deck creation, graphic design, directing, post supervision**
